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David Perks

David Perks is the Founder and Managing Director of Within Reach Software, the organisation behind the job performance feedback website www.paycompliment.com

During his career as a regional leader of IT Services firm EDS, David experienced the challenges and frustrations of managing large, distributed and cross cultural teams using practices such as job families, competency frameworks, 360 degree feedback, and forced performance rankings.

At this time David began using detailed hand written letters of appreciation, delivered in private, as a personal means of recognising high performance or exceptional effort.  This worked well in all cultures and all age groups and became a significant motivator that was not at the mercy of spending freezes or budget cuts.

The longevity of these letters only struck home some time later, when an employee revealed he still had his letter of 4 years prior and re-read it when he was feeling disengaged.

On starting his own software business, David’s personal touch continued with fortnightly mini-appraisals of all staff, no rigid job descriptions, and certainly no rankings. Practiced for over 6 years, this has resulted in a loyal and productive team, and high customer satisfaction.

David’s passion for leadership has led him to research the drivers behind employee motivation, team dynamics and performance, to apply these to his own business, and ultimately to productise them for other organisations to adopt.

In 2014/15 there became a broader appreciation that rankings and traditional annual reviews were inherently flawed as a means to improve performance. This market acceptance led to the creation and launch of the Pay Compliment feedback platform which brings performance management into the 21st Century.


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